Producers Barry Diller, David Geffen, and Kate Horton announced today that the smash hit Broadway musical The Music Man is making available 10,000 tickets at just $20 each to New York City students, their families, and their teachers to help foster a love and appreciation for the arts by making Broadway more accessible. This broad effort, created and spearheaded by The Music Man’s Black Theatre Coalition fellow, Amy Marie Haven, is built around partnerships with the New York City Department of Education and a dozen local youth non-profits, including Artists Striving to End Poverty, Art Start, Arts For All, Arthur Miller Foundation, On Broadway Performing Arts Training Program, Young People’s Chorus of NYC, Education Through Music, Rosie’s Theatre Kids, R Evolucion Latina, and Broadway Bridges.

The extensive effort will be accompanied by curated initiatives designed to engage with the community. This broad effort is comprised of four separate initiatives:

Through Teachers Night OutThe Music Man is inviting teachers from the five boroughs to attend for $20 on various Tuesdays throughout the run of the production.

Family Shows will help students from traditionally under-resourced communities to bring their families to The Music Man, with sets of four tickets being offered to each participating student. Each Wednesday night will be earmarked as a Family Show, accommodating ten families per week.

Approximately 3,500 tickets will be allotted annually for a Classroom Ticket initiative, offering tickets to schools and education non-profits as part of a larger, integrated curriculum. And on two Wednesdays in September, The Music Man will mark “back-to-school” month with Student Matinees, accommodating 600 students at each. A Cast Talk Back will take place immediately following the performances.